OCEB Certification Guide: Business Process Management - Fundamental Level

OCEB Certification Guide delivers expert insight into BPM from one of the developers of the OCEB Fundamental exam, offering full coverage of the exam material for both the business and technical tracks. The first study guide to prepare candidates to take and pass the OCEB Fundamental exam, it explains and builds on basic concepts, focusing on key areas and testing knowledge of all critical topics with sample questions and detailed answers. Suitable for practitioners and those newer to the field, this book provides a solid grounding in business process management based on the authors' own extensive BPM consulting experience. Covers all of the topics on the Fundamentals exam, eliminating hours otherwise spent in research and prep time Includes sample test questions in each chapter with all answers in the appendix Expert authors provide a solid overview of business process management (BPM)

Using social media, you can deliver amazing customer service–and generate an army of fans who’ll promote you in good times, and rescue you from disaster. Now, legendary online marketing expert Peter Shankman shows you exactly how to do all that–without spending a fortune! Shankman draws on his immense experience as founder of the online growth company HARO and marketing consultant to multiple Fortune 500 clients. He presents straight-to-the-point solutions for building customer loyalty, trust, and credibility online–and rebuilding it when catastrophe strikes. Companies around the world are driving enormous value from online customer service at remarkably low cost. - See more at: http://shankman.com/books/#sthash.uBqxvJvj.dpuf

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Why We Fail

Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design, Why We Fail holistically explores what teams actually built, why the products failed, and how we can learn from the past to avoid failure ourselves.

Using social media, you can deliver amazing customer service–and generate an army of fans who’ll promote you in good times, and rescue you from disaster. Now, legendary online marketing expert Peter Shankman shows you exactly how to do all that–without spending a fortune! Shankman draws on his immense experience as founder of the online growth company HARO and marketing consultant to multiple Fortune 500 clients. He presents straight-to-the-point solutions for building customer loyalty, trust, and credibility online–and rebuilding it when catastrophe strikes. Companies around the world are driving enormous value from online customer service at remarkably low cost. - See more at: http://shankman.com/books/#sthash.uBqxvJvj.dpuf

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Clojure Data Analysis Cookbook

Over 110 recipes to help you dive into the world of practical data analysis using Clojure Overview Get a handle on the torrent of data the modern Internet has created Recipes for every stage from collection to analysis A practical approach to analyzing data to help you make informed decisions In Detail Data is everywhere and it's increasingly important to be able to gain insights that we can act on. Using Clojure for data analysis and collection, this book will show you how to gain fresh insights and perspectives from your data with an essential collection of practical, structured recipes. "The Clojure Data Analysis Cookbook" presents recipes for every stage of the data analysis process. Whether scraping data off a web page, performing data mining, or creating graphs for the web, this book has something for the task at hand. You'll learn how to acquire data, clean it up, and transform it into useful graphs which can then be analyzed and published to the Internet. Coverage includes advanced topics like processing data concurrently, applying powerful statistical techniques like Bayesian modelling, and even data mining algorithms such as K-means clustering, neural networks, and association rules. What you will learn from this book Create beautiful, insightful graphs that you can publish to the Internet. Apply powerful clustering and data mining techniques to better understand your data. Use powerful data analysis libraries like Incanter, Hadoop, and Weka to get things done quickly. Interface with Mathematica and R to use the powerful analysis features they provide. Process data concurrently and in parallel for faster performance. Transform data to make it more useful and easier to analyze. Approach Full of practical tips, the "Clojure Data Analysis Cookbook" will help you fully utilize your data through a series of step-by-step, real world recipes covering every aspect of data analysis. Who this book is written for Prior experience with Clojure and data analysis techniques and workflows will be beneficial, but not essential.

Using social media, you can deliver amazing customer service–and generate an army of fans who’ll promote you in good times, and rescue you from disaster. Now, legendary online marketing expert Peter Shankman shows you exactly how to do all that–without spending a fortune! Shankman draws on his immense experience as founder of the online growth company HARO and marketing consultant to multiple Fortune 500 clients. He presents straight-to-the-point solutions for building customer loyalty, trust, and credibility online–and rebuilding it when catastrophe strikes. Companies around the world are driving enormous value from online customer service at remarkably low cost. - See more at: http://shankman.com/books/#sthash.uBqxvJvj.dpuf

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Principles of Big Data: Preparing, Sharing, and Analyzing Complex Information

Principles of Big Data helps readers avoid the common mistakes that endanger all Big Data projects. By stressing simple, fundamental concepts, this book teaches readers how to organize large volumes of complex data, and how to achieve data permanence when the content of the data is constantly changing. General methods for data verification and validation, as specifically applied to Big Data resources, are stressed throughout the book. The book demonstrates how adept analysts can find relationships among data objects held in disparate Big Data resources, when the data objects are endowed with semantic support (i.e., organized in classes of uniquely identified data objects). Readers will learn how their data can be integrated with data from other resources, and how the data extracted from Big Data resources can be used for purposes beyond those imagined by the data creators. . Learn general methods for specifying Big Data in a way that is understandable to humans and to computers. . Avoid the pitfalls in Big Data design and analysis. . Understand how to create and use Big Data safely and responsibly with a set of laws, regulations and ethical standards that apply to the acquisition, distribution and integration of Big Data resources.

Using social media, you can deliver amazing customer service–and generate an army of fans who’ll promote you in good times, and rescue you from disaster. Now, legendary online marketing expert Peter Shankman shows you exactly how to do all that–without spending a fortune! Shankman draws on his immense experience as founder of the online growth company HARO and marketing consultant to multiple Fortune 500 clients. He presents straight-to-the-point solutions for building customer loyalty, trust, and credibility online–and rebuilding it when catastrophe strikes. Companies around the world are driving enormous value from online customer service at remarkably low cost. - See more at: http://shankman.com/books/#sthash.uBqxvJvj.dpuf

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Measuring the User Experience, Second Edition: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies)

Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. Thesecond editionpresents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.Learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal, and physical, as well as more specialized metrics such as eye-tracking and clickstream data. Find a vendor-neutral examination of how to measure the user experience with web sites, digital products, and virtually any other type of product or system. Discover in-depth global case studies showing how organizations have successfully used metrics and the information they revealed. Companion site, www.measuringux.com, includes articles, tools, spreadsheets, presentations, and other resources to help you effectively measure the user experience

Using social media, you can deliver amazing customer service–and generate an army of fans who’ll promote you in good times, and rescue you from disaster. Now, legendary online marketing expert Peter Shankman shows you exactly how to do all that–without spending a fortune! Shankman draws on his immense experience as founder of the online growth company HARO and marketing consultant to multiple Fortune 500 clients. He presents straight-to-the-point solutions for building customer loyalty, trust, and credibility online–and rebuilding it when catastrophe strikes. Companies around the world are driving enormous value from online customer service at remarkably low cost. - See more at: http://shankman.com/books/#sthash.uBqxvJvj.dpuf

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